Blackberry Employee Leadership Program
business
Description
Business Project Guidelines
Business Project Summary Components: The summary is the primary deliverable for this
course. The project is to be written following proper APA formatting. Your entire summary
should be at least 15-20 pages, not including title or reference pages. This will vary depending
upon the scope of the project and the supporting documents in appendices. Your research should
be supported by at least 15 credible resources.
Executive Summary: This should be written last; it is approximately a 1-page snapshot of your
entire project.
Narrative: The narrative includes the following underlined sections.
INTRODUCTION (project overview)
Describe the general topic area
Discuss why this topic is relevant/important (importance to sociologists, to the broader
community, etc.)
Identify the specific scope of your research interest
ASSESSMENT OF CURRENT SITUATION/PRODUCT/NEED
This section explains what is currently happening in the company and why this project is needed.
LITERATURE REVIEW
The literature review should be a well-organized overview of the research most closely
related to your work.
This section is most like papers you have written in previous courses. It discusses the
credible resources you found on the topic and shares what you learned from these
resources. There should not be the discussion of what is happening at your company (that's
the assessment of the current situation) or what you have done about the project (that's
your method and analysis) in your literature review.
This might likely include the dominant debates, theoretical approaches, methodological
research designs that have been used to understand your topic.
