Content Analysis Assignment: Commercials, Commercials, Commercials
social sciences
Description
Content Analysis Assignment: Commercials, Commercials, Commercials
The complaints about too many commercials on radio and TV stations continue to increase. Some people say that it seems as though about 50% of a program consists of commercials. Conduct a content analysis of one or more hours of two different radio or TV programs to determine how many minutes of commercials are included in a typical program.
Your project should include a section on how you selected your program(s) [sampling], a statement of what you believe to be your unit of analysis, your coding scheme with how you measured your variables, your results, and your summary analysis. You can present the results of your observations in a table that enables comparison.
Must Include:
1. Sampling
2. Unit of Analysis
3. Coding Scheme
4. Results
5. Summary Analysis
The manuscript should be prepared in APA style. Remember page numbers and cover page.
