Describe the advantages and disadvantages of Portfolio Analysis

business

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Class: Strategic Management

Using Chapter 7 attachment, answer (in your own words) the following four review questions.

Note: My strategic audit firm is the General Electric Company 

  1. Describe the advantages and disadvantages of Portfolio Analysis, as it pertains to the BCG Growth-Share Matrix.
  2. Explain how Corporate Parenting can contribute to an effective corporate strategy. Discuss how it can relate to a SWOT analysis.
  3. Describe the two types of diversification strategies. Evaluate which of these two strategies you would recommend for your Strategic Audit firm (General Electric Company) to use moving forward and why.
  4. Discuss the roles each of the four vertical growth integration strategies play in corporate strategy.

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