Given that many mergers and acquisitions fail, why do you think that executives keep making horizontal integration moves?
business
Description
BUS 481: Strategic Planning and Business Policy
Assignment 8
Chapter 8: Selecting Corporate-Level Strategies
8.1 Given that many mergers and acquisitions fail,
why do you think that executives keep making horizontal integration moves?
8.2 Can you identify a struggling company that
could benefit from market penetration, market development, or product
development? What might you advise this company’s executives to do differently?
8.3 Identify a well-known company that does not
use backward or forward vertical integration. Why do you believe that the
firm’s executives have avoided these strategies?
8.4 Some universities have used vertical
integration by creating their own publishing companies. The Harvard Business
Press is perhaps the best-known example. Are there other ways that a university
might vertically integrate? If so, what benefits might this create?
8.5 Should Disney consider using retrenchment or
restructuring? Why or why not?
8.6 Given how much information is readily
available about companies, why do you think investors still struggle to analyze
diversified companies?
8.7 Is market share a goo dimension to use when
analyzing the prospects of a business? Why or why not?
8.8 What might executives do to keep employees
within dog units motivated and focused on their jobs?
8.9 Studies have shown that executives’ pay
increases when their firms get larger. What role, if any, do you think
executive pay plays in diversification decisions?
8.10 Identify a firm that has recently engaged in
diversification. Search the firm’s website to identify executives’ rationale
for diversifying. Do you find the reasoning to be convincing? Why or why not?
8.11 This chapter discussed Disney. Imagine that
you were hired as a consultant by General Electric, a firm that competes with
Disney in the movie, television, and theme park industries. What actions would
you recommend that GE take in these three industries to gain advantages over
Disney?
Answer each question fully. Be sure to answer all
questions. Number each question.
