How do new technologies increasingly enable businesses to collect and use vast amounts of personal data about their customers and potential customers?
management
Description
Chapter 14
A.
Read
the Case “Volkswagen’s “Clean Diesel” Campaign” at the
end of Chapter 14 and response to the following:
- In what ways were consumers
(car owners) harmed by Volkswagen’s actions?
- Did Volkswagen violate any
U.S. consumer protection laws, and if so, which ones?
- What were the potential
benefits and risks to Volkswagen of its decision to defraud consumers and
regulators?
- If you were an owner of a
VW, Audi, or Porsche vehicle equipped with a defeat device, what would be
your options? What would you choose to do, and why?
- If you were an owner of a
VW, Audi, or Porsche vehicle equipped with a defeat device, what would be
your options? What would you choose to do, and why?
- Was the settlement fair to
consumers, or not?
B Read chapter 14 and Discuss
1.
How
do new technologies increasingly enable businesses to collect and use vast
amounts of personal data about their customers and potential customers?
Explain. Do you think these trends benefit consumers or not, and why?
2.
In
your opinion, do U.S. product liability laws need to be changed? If so, how? If
not, why not? Investigate proposed changes in product liability laws over the
last several years and evaluate them.
Chapter
15
A.
Read
the Case “The Ugly Side of Beautiful Nails” at the end of Chapter 15 and
response to the following:
1.
This
section describes several “workplace rights.”
Which of these rights are violated in the nail salon industry, and what
evidence do you have of this?
2.
To
what degree do you think managers in the nail salon industry would be able to
improve conditions voluntarily if they wished to do so, and why do you think
so?
3.
What
factors make it particularly difficult for workers in the nail industry to
organize to improve their own conditions, and how could these factors be
overcome?
4.
What
factors make it particularly difficult for government policy makers and
regulators to make rules for the nail industry and enforce them? How could these factors be overcome?
5.
What
do you think is the best way to improve conditions for workers in the nail
industry?
