Managerial Communication
Topic: Recruitment & Hiring
Chapters 13
Use the narrowed topic you chose in Activity Sheet 8 and the search results to write a 5-page
trend report (Figure 13.4) in APA or MLA documentation style. Your trend report must include
sources found at the college library. Follow the steps below to complete your trend report.
1. Imagine that you work for a company that is seeking recommendations on how to solve
a business problem or overcome a business challenge related to your narrowed topic.
The only aspects of your report that will be factual are the trends. You can fashion the
rest to complete the report.
2. Write a 5-page trend report. Your trend report should 1) provide background and
explain the problem your company is facing 2) substantiate trends (what others are
doing and saying about the problem) 3) provide your recommendations to solving the
problem as it relates to your company. In other words, your report will be saying to top
management “Here is the problem we are having, here is what I found, and here is what
I recommend we do to solve the problem.”
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