Similarities and differences in target setting, comparing motivations and industry trends

management

Description

Nike vs Adidas vs Under amour vs Puma vs Li-Ning : The impact of corporate social responsibility on the supply chain activities of footwear and sports apparels.



Project Outline:


  1. Introduction


  1. Sustainability Strategy

  • Companies’ sustainability strategies

  • Evolution of sustainability strategies

  • Value Chains of the companies business model

  • Comparison between the sustainability approaches: qualitative similarities and differences


  1. Environmental Impacts

  1. Energy Consumption & C02 emissions

  2. Waste

  3. Water Consumption

  4. Chemicals, Materials and Products


In each section there is as an analysis first of Nike

At the end of each section there is a comparison between companies:

  • Similarities and differences in target setting, comparing motivations and industry trends

  • Similarities and differences of initiatives and practices, qualitatively assessing which company has more effective approach and commitment over time

  • Ability to achieve results versus targets ambitiousness

  • Differences in reporting styles and availability of data

IV. Analysis of a product of each brands by its price performance,  material, and sustainable features ( graphs?


V Supplier relations

  • Approaches for managing suppliers of raw materials and finished goods

  • Suppliers rating system and progress over years

  • Trainings and instruction provided

  • Ability to influence sustainable practices at suppliers sites


VI    Conclusions:

  • Assessing strong and weak points of  companies

  • Summary of the comparison over impact categories, and overall approach

  • Opportunities for improvement and sharing of best practice


















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