Description

Select a publicly traded corporation for which you would like to work or are currently working.

(I would like to work HR at a successful fortune 500 company.)

Research the corporation on its own Website, the public filings on the Securities and Exchange

Commission EDGAR database, in the University's online

databases, and any other sources you can find. The annual report will often provide insights that

can help address some of these questions.

Write an eight to ten (8-10) page paper in which you:

1. Determine the impact of the company’s mission, vision, and primary stakeholders on its

overall success. (Thoroughly determine the impact of the company’s mission, vision, and primary

stakeholders on its overall success)

2. Analyze the five (5) forces of competition to determine how they impact the company.

(Thoroughly analyze the five (5) forces of competition to determine how they impact the company.)

3. Create a SWOT analysis for the company to determine its major strengths, weaknesses,

opportunities, and threats. (Thoroughly create a SWOT analysis for the company to determine its

major strengths, weaknesses, opportunities, and threats.)

4. Based on the SWOT analysis, outline a strategy for the company to capitalize on its

strengths and opportunities, and minimize its weaknesses and threats. (Thoroughly outline a

strategy for the company to capitalize on its strengths and opportunities, and minimize its

weaknesses and threats.)

5. Discuss the various levels and types of strategies the firm may use to maximize its

competitiveness and profitability. (Thoroughly discuss the various levels and types of

strategies the firm may use to maximize its competitiveness and profitability.)

6. Outline a communications plan the company could use to make the strategies you

recommend above known to all stakeholders. (Thoroughly outline a communications plan the

company could use to make the strategies you recommend above known to all stakeholders.)

7. Select two (2) corporate governance mechanisms used by this corporation and evaluate

how effective they are at controlling managerial actions. (Thoroughly selected two (2)

corporate governance mechanisms used by this corporation and thoroughly evaluate how effective

they are at controlling managerial actions.)

8. Evaluate the effectiveness of leadership within this corporation and make at least one (1)

recommendation for improvement. (Thoroughly evaluate the effectiveness of leadership within

this corporation and make at least one (1) recommendation for improvement.)

9. Assess efforts by this corporation to be a responsible (ethical) corporate citizen and

determine the impact these efforts (or lack thereof) have on the company’s bottom line.

Provide specific examples to support your response. (Thoroughly assess efforts by this

corporation to be a responsible (ethical) corporate citizen and thoroughly determine the impact

these efforts (or lack thereof) have on the company’s bottom line. Thoroughly provide specific

examples to support your response.)

10. Use at least five (5) quality references. Note: Wikipedia and other Websites do not

quality as academic resources. (Exceed number of required references; all references high

quality choices.)

My assignment must follow these formatting requirements:

 Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins

on all sides; references must follow APA or school-specific format. Check with your

professor for any additional instructions.

 Include a cover page containing the title of the assignment, the student’s name, the

professor’s name, the course title, and the date. The cover page and the reference page are

not included in the required page length.