There was a time
when print media was a powerful sector in the world. Time changed and we
unknowingly entered the age of digitalism. Now people are obsessed with social
media forums and applications. Attention has been diverted from print media to
social media. According to a scholar Khamis, the social media applications that
are widely used in the United Arab Emirates include Twitter, Facebook, and
Instagram. People like, comment, share, poke, and follow. Likewise, mobile
phones, iPods, and iPads have changed the modes of communication in the 21st
century (Sutton, 2013). People are present in the digital world all the time by
cutting themselves from the real world.
In this research
work, a qualitative approach has been followed to analyze the impacts of the
advancement of technology on the ways of the communication of the Emirati
students. This study successfully summed up facets regarding the change in the
modes of communication of the Emirati youth. There was also conducted a survey
to collect the data from 100 people aging between the 18 to 25 years in UAE.
This survey covered some universities as well as high school students in the UAE.
Demographically, most of these participants follow the English and Arabic languages.
However, no one filled the survey form in the Russian language.
The hypothesis for
the survey was that Emirati youngsters prefer written communication over verbal
communication. And they are using social media applications for this purpose.
If these findings are compared with the research of an Indian researcher then
he opines that it is a drastic change that people have changed the way of
communication. According to him, there are more than 62% of students in
universities who continue to use mobile phones even when everyone is present in
the class (Subramanian, 2018). This change has made a decrease in face-to-face
communication. People are more present in the digital world than in the real
world. They are more available for the unseen friends on the internet than for
the family that has raised them. In comparison to that survey results in UAE
show that even the government should try to communicate with youth through
social media platforms because they are available there.
Moreover, the hypothesis
before the survey conducted for this research paper was that Emirati youth and
students would rather prefer written communication than listening to others.
Most importantly, they use Arabic rather than English or any other language
(Pie chart number 2 shows that 80% of youngsters prefer Arabic for
communication) which is not at all bad because communication in native and
national language can broaden your mind and help you develop the confidence.
The hypothesis about the use of Arabic by the majority of the youth was also
proved to be true.Pie Chart number 1 is a clear depiction that Emirati youth
that prefers verbal communication is 62% and those who want written
communication are 38%. So the hypothesis was falsified that Emiratis prefer
written communication.
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