This consists of a research activity investigating a current e-commerce activity. Part A constitutes 40% of the assessment for the unit

economics

Description

ECRET-DL Assessment:

 

The assessment for the unit will consist of two elements:

Part A: This consists of a research activity investigating a current e-commerce activity. Part A constitutes 40% of the assessment for the unit

 

Part B: This consists of exam type quests based around a case study (note this is not an actual time-constrained exam, though it does ask exam type questions). Part B constitutes 60% of the assessment for the unit.

 

Unit Name: E-Commerce: A Critical Evaluation of Technologies, DL

Unit Code: U13446

Lecturer Name: Alice Good

Hand Out Date: February 2019

Submission Date: Last week of Unit: Friday 24th May 2019

Submission Instructions: Part A and Part B to be submitted together.

Actual Deliverable(s):

 

Part A: Written report, Word Count: 1500 max  Word Docs only NOT PDF

Part B: Written report, Word Count: 2500 max  Word Docs only NOT PDF

 

Both Part A and Part B are Individual work. 

 

Date Marks will be returned to students: within 20 working days after submission

Feedback – date and format of the feedback: within 20 working days after submission, via Email

 

Learning Outcomes Covered: The assessment covers all learning outcomes.

·         Discuss the benefits and limitations of a number of e-business models

·         Describe some of the issues relevant to electronic retailing, in particular marketing and advertising on the Internet

·         Explain how e-commerce is transforming businesses and business practice

·         Describe the support services and infrastructure required for e-commerce

·         Identify the security issues involved in implementing e-commerce and suggest solutions, in particular with regard to e-payment systems

·         Understand the need for an e-Commerce business plan and give appropriate advice to a commercial enterprise considering moving into the e-Commerce arena.

 

Anonymity: All coursework should be anonymous, therefore student names must not be mentioned in the work. Work should only be identified by putting the Student ID number in the document.

 

Plagiarism and Poor Scholarship

NO marks will be awarded for the entire assignment if ANY part of it is found to be directly copied without appropriate referencing.

 

Presentation

It is highly recommended that submitted work is proof read for spelling, grammar and English prior to submission as clarity of expression is an important part of a research coursework.

 

Page numbers and total word count needs to be included in both parts of the assessment.


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