This week one of the topics we’re discussing consumer attitudes and the components of consumer attitudes.

management

Description

Consumer Behavior

Assignment Week 4b

Reflective Journal

Social Media Sites and Consumer Attitudes

This week one of the topics we’re discussing consumer attitudes and the components of consumer attitudes. We have learned that consumer attitudes toward products are influenced in a variety of ways. Consumer attitudes can be influenced by friends, family, previous experiences and the Internet.  

Think about the social media sites that you use on a daily basis. Pick two of the most popular social media sites that you use. Examples could include: Vine, Instagram, Facebook, Twitter or Pinterest, etc. Reflect on the two sites you picked and discuss how these sites influence your attitude about products. Be sure to cite in your reflection specific examples.

Your work should be at least 500 words and draw from your own personal thoughts and ideas. This journal entry should be written in first person and use concepts from the lesson. If you use information from the textbook or lecture, be sure to cite your sources.


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