This WorldCom ad featuring Michael Jordan turned out to be a failure. Discuss some of the issues involved in choosing a spokesperson and give an example of a company that has wisely chosen a spokesperson.
marketing
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1) This WorldCom ad featuring Michael Jordan turned out to be a
failure. Discuss some of the issues involved in choosing a spokesperson and give
an example of a company that has wisely chosen a spokesperson.
Please copy and paste the question in your answer
