What are examples of each generic business-level strategy in the apparel industry?
business
Description
BUS 481: Strategic Planning and Business Policy
Assignment 5
Chapter 5: Selecting Business-Level Strategies
1.1 What
are examples of each generic business-level strategy in the apparel industry?
1.2 What
are the limitations of examining firms in terms of generic strategies?
1.3 Create
a new framework to examine generic strategies using different dimensions than
the two offered by Porter’s framework. What does this approach offer that
Porter’s does not?
1.4 What
are three industries in which a cost leadership strategy would be difficult to
implement?
1.5 What
is your favorite cost leadership restaurant?
1.6 Name
three examples of firms conducting a cost leadership strategy that use no
advertising. Should they start advertising? Why or why not?
1.7 What
are two industries in which a differentiation strategy would be difficult to
implement?
1.8 What
is an example of a differentiated business near the college?
1.9 Name
three ways businesses that provide entertainment that might better
differentiate their services. How might they do this?
1.10
What are three different demographics that firms
might target to establish a focus strategy?
1.11
What is an example of an industry that you think
a best-cost strategy could be successful?
1.12
How would you differentiate a company to achieve
success in this industry?
1.13
What is an example of a firm that you would
consider to be “stuck in the middle?” What would your advice be to the
executives in charge of this firm?
1.14
Research a company that has gone bankrupt or
otherwise stopped operations in the past decade because their strategy was
“stuck in the middle” of otherwise viable generic business strategies. Could
its demise have been prevented?
1.15
This chapter discussed Target and other
retailers. If you were assigned to turn around a struggling retailer such as
Kmart, what actions would you take to revive the company?
Answer each question fully. Be sure to answer all
questions. Number each question.
