What other classic stories or fables could be applied to discuss the importance of firm resources and superior performance?
business
Description
BUS 481: Strategic Planning and Business Policy
Assignment 4
Chapter 4: Measuring Firm Resources
1.1 Does
your favorite restaurant have the four qualities of resources that lead to
success as articulated by resource-based theory?
1.2 What
other classic stories or fables could be applied to discuss the importance of
firm resources and superior performance?
1.3 What
designs for your college are protected by trademarks?
1.4 What
type of intellectual property provides the most protection for firms?
1.5 Why
would a firm protect a resource through trade secret rather than a formal
patent?
1.6 What
local business in your town could be improved most dramatically by applying the
value chain? Would improvements of primary or support activities help to
improve this firm most?
Could knowledge of strategic supply chain management add further value to
this firm? 1.7
1.7 What
theory of the firm do you think best explains competition in the fast-food
industry?
1.8 What
is an example of an industry in which institutional theory seems to explain the
behavior of firms?
1.9 What
do each of the letters in SWOT represent? What are your key strengths, and how
might you build your own personal strategies for success around them?
1.10
How well has Southwest Airlines done in bundling
together the resources recommended by resource-based theory? What theoretical
perspective best explains the competitive actions of most firms in the airline
industry?
Answer each question fully. Be sure to answer all
questions. Number each question.
