What public relations event changed the way Americans view the Whitehouse?

management

Description

SEE3045 Kennedy Mystique – Video Questions

 

Instructions

 

Answer the following questions. When submitting the assignment, include a title page with your name and date. Upload to the Week 5 dropbox by Sunday at 11:59pm. Use MLA formatting where appropriate.

1.   If you had heard the presidential debate on radio, which candidate would have “won”?

 

 

 

2.   If you had viewed the presidential debate on TV, which candidate would have “won”?

 

 

 

 

3.   List two major advances in media technology that benefits JFK.

 

 

 

 

4.   What is a “Hail Mary” in this trade?

 

 

 

 

5.   For what purpose did Kennedy hire Jac Lowe?

 

 

 

 

6.   What public relations event changed the way Americans view the Whitehouse?

 

 

 

 

7.   What in JFK’s background helped him to be so media savvy? (List two please)

 

 

 

 

8.   What in Mrs. Kennedy’s background helped her to be media savvy?

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