It can be tough to stand out in
today’s modern world. Good grades,
volunteer work and extracurricular activities may not guarantee that you’ll land
the job of your dreams. There are many qualified candidates out there. The
secret to standing out is to impress recruiters with a unique and authentic
you; in person, on paper, and with your online presence.
Your personal brand really matters.
In many ways your brand is your reputation. It’s your calling card. It’s what
you’re known for and how people experience you. It’s about bringing who you are
to what you do and how you do it. Delivering your brand clearly and
consistently will create a memorable experience in the minds of those you
interact with and can open doors to new opportunities.
Why
Personal Branding:
This personal brand project is a
unique opportunity to learn more about yourself so you can identify your unique
skills, strengths, and talents. It’s your chance to tap into your values,
integrity, skillsets and passions to find your purpose. These areas form the
foundation of your personal brand and can help you chart a course for your
career and can position you to reach your goals.
This project will help you to:
§ Identify your strengths
§ Focus on your values
§ Define your medium & long term goals
§ Decide on your branding strategy
1.
Summary (5%)
Define personal branding
Write 300 words on how you believe
personal branding can help you and your career
2.
Introduction (5%)
Introduce yourself briefly; state
your name, course you are studying. State if you have ever used aspects of
personal branding before or whether this is completely new to you. (200 words)
3.
Personal competencies
(30%)
Focus
on your strengths:
a.
Include your results
from this FREE personality report: https://www.16personalities.com/free-personality-test
b.
What
was the most successful project I ever completed?
c.
What
made me successful?
d.
What
was the most important team role I played and why?
e.
When
faced with an overwhelming obstacle, what is my go to skill to over come it?
f.
What
are the strengths that others acknowledge in me ?
g.
What strengths and skills came up
over and over again?
h.
Which skills do I enjoy using as
often as possible, regardless of the task?
i.
What skills have I mastered but
would rather not use every day?
j.
Which strengths and skills are going
to be most helpful as I begin
my career search?
k.
What skills are missing? What skills
would I like to build but have not yet had the opportunity to practice?
l.
What are your top five strengths?
m.
What are the top five strengths your
friends, colleagues and or family know you for?
n.
Compare the responses and write 300
words on what you learned from this exercise?
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