Which of the Marketing Environmental Scan elements should marketers stay keenly attuned to?

marketing

Description

 

Course Code

MRK106N1A

Course Name

Into to Marketing: 

Instructor

R. L ( Rick)  Andrew

Date Handout

Week 3 – Tuesday, June 2, 2020

Assignment

Individual work, submit hard copy

Due Date

Week 5 –Tuesday June 6 at 7:00 pm, before class.  Late submissions may be subject to penalty.

Worth

20 Marks Total   (5% weighting)

Format

Assignment should be completed using a computer and, if applicable,  with proper MLA source citing as indicated on the subject outline, see link:

http://library.senecacollege.ca/Research_Help/Citing_Sources/index.html

 

 

Assignment should be no more than 2 typed pages (handwritten as required ) Down load the document and type your answer on the paper the space will expand as you type . E mail back to me when complete

 

1) Outline with some detail the Marketing Mix                                       (8 marks)

 

 

 

2) Outline with some detail the Marketing Environmental Scan        (10 marks)

 

 

 

3) Which of the Marketing Environmental Scan elements should marketers stay keenly attuned to?                                                                                                                 (2marks)

 

 

 

 

 

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